Baby wraps

Now available! Best product for baby's first months.

Bink Bottles

Simple and stylish water bottles with hydration tracking. New colours and sizes available.

Studio Noos personalized products

Order deadline 03.03

Magic Roll

Loved by hundreds of families

For nursing mamas

Enjoy the beauties of motherhood

Gift ideas

Top picks

Concept store for you & your bebe

Babyluv is a family company established in 2018. We offer a curated selection of premium baby essentials, toys and mama products from our favorite brands all over the world.


Babyluv Studio

Babyluv Studio own products are loved by both babies and their parents

Merino Wool Collection

Discover the cozy comfort of merino clothes for babies.

Customer Reviews
I went to exchange the merino overall, and the service was so warm and nice. It's precisely such caring people that make your company one where you'd want to order something all the time.
— Maare
I wanted to tell you that I am pleasantly surprised. It's just wonderful how quickly we received the ordered package. Your store is so lovely and beautiful, and I would buy everything it offers. Since I'm about to become a grandmother for the first time, you can be sure that you won't get rid of me, and I will definitely buy from your store again.
— Katri
I would like to separately thank you. Such lovely products and my favorite brands, and the delivery was so fast, it's unbelievable. I'm a big fan and will definitely remain a loyal customer for a long time. Thank you.
— Maarja

Elevate your pregnancy experience

Founded by the same co-owners behind Babyluv, who attentively listened to the unmet needs of customers during the pregnancy and postpartum period, our partner CARÀ was established to address and enhance the personalized and elevated pregnancy experience. With intelligent app, high-quality services, and nurturing community, you’ll feel supported every step of the way, from pregnancy planning to the postpartum period.

Babyluv Flagship Store

Marati 5, 11713, Tallinn
Mon-Fri 10-18
Sat 10-16

23.02 - 10-15
24.02 - closed